Harley-Davidson Celebrates Black History Month
Harley-Davidson is celebrating Black History Month by honoring African Americans who have lived within and changed world of the biker.
The American motorcycle maker opened an exposition exploring African American motorcycle culture at its Harley-Davidson Museum in Milwaukee on February 10. John Comissiong, director of African American outreach marketing, Harley-Davidson Motor Company, said that American blacks have helped shape biking in the U.S. “African Americans have influenced and helped shape motorcycle culture throughout our history. Riding culture is seen differently today because of their numerous contributions to it,” said Comissiong.
In addition to pictures, clothing and motorcycles, the exhibition will tell the stories of legendary African-American bikers such as Ben Hardy, the custom builder who helped build Captain America, one of the iconic bikes in “Easy Rider,” William B. Johnson, the first black Harley-Davidson dealer, and Bessie Sprigfield who, in 1930s and 40s, was probably the first black American female to motorcycle solo across the nation on a Harley.
Outsiders may not be aware of just have tight Harley Davidson and African Americans have been over the years, but according to the bike-maker Harley is number one in sales to African Americans. Just remember to make sure that your Milwaukee motorcycle insurance policy is up to date if you ride over to this exhibit.